1. Introduction and Contact Information
Passion Fuels Ambition Pte Ltd (UEN: [Your UEN Number], hereinafter referred to as “PFA,” “we,” “us,” or “our”) is committed to protecting your privacy. This policy explains how we collect, use, protect, and disclose your Personal Data when you visit our website, passionfuelsambition.com, or purchase our digital products (LUTs, DCTLs, etc.).
Data Controller: Passion Fuels Ambition Pte Ltd, registered in Singapore.
| Contact Information | Details |
| Registered Address | [7 Anthony Road 229955] |
| Data Protection Contact | [[email protected]] |
2. Information We Collect
We collect Personal Data directly from you and automatically as you interact with our website.
| Category of Data | Specific Examples Collected |
| Identity Data | Name, username, account details. |
| Contact Data | Email address, billing address, telephone numbers. |
| Transaction Data | Details about payments to and from you, and products purchased. |
| Technical Data | Internet Protocol (IP) address, browser type, time zone setting, operating system, and geographic location. |
| Usage Data | Information about how you use our website, pages viewed, download history, and referral sources. |
| Marketing Data | Your preferences in receiving marketing from us and third parties. |
3. How We Collect Your Data
We use the following methods to collect data:
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Direct Interactions: You provide data when you create an account, purchase products, subscribe to our newsletter, or contact our support team.
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Automated Technologies: We use cookies, server logs, and analytics tools (like Google Analytics) to collect Technical and Usage Data automatically as you browse our site.
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Third Parties: We receive data from service providers (e.g., payment gateways like Stripe or PayPal) to complete your transactions.
4. How We Use Your Personal Data
We only use your Personal Data when the law allows us to. Our primary lawful grounds for processing include:
| Purpose of Use | Legal Basis (GDPR/PDPA Principles) |
| Fulfilling Orders | Performance of a contract with you (to deliver the purchased LUTs/DCTLs). |
| Account Management | Performance of a contract and our Legitimate Interests (to maintain a functional platform). |
| Marketing | Consent (when you opt-in to the newsletter) or Legitimate Interests (to send offers to existing customers). |
| Website Security | Legitimate Interests (to protect our website and systems from fraud and unauthorized access). |
| Analysis/Improvement | Legitimate Interests (to study how customers use our products to improve services and offerings). |
5. Sharing and Disclosure of Data
We do not sell your personal data. We may share your data with trusted third parties for specific, necessary purposes:
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Payment Processors: To authorize and process credit card and digital payments.
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Analytics Providers: To help us understand website traffic and product demand.
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Marketing/Email Services: To manage and send newsletters and promotional communications.
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Legal/Regulatory Bodies: When we are legally required to do so under Singapore law or other applicable international laws.
6. International Data Transfers (Global Users)
Passion Fuels Ambition Pte Ltd operates out of Singapore. By interacting with our service, your data may be transferred, stored, and processed outside of your country of residence, including outside the European Economic Area (EEA).
We affirm that we will take all necessary steps to ensure your data is treated securely and in accordance with this privacy policy and implement appropriate safeguards (such as Standard Contractual Clauses, where applicable) to protect international transfers.
7. Your Data Protection Rights
Depending on your jurisdiction (e.g., Singapore, EEA, California), you may have the following rights regarding your Personal Data:
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Right to Access: Request copies of the Personal Data we hold about you.
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Right to Rectification: Request correction of inaccurate or incomplete data.
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Right to Erasure (Right to be Forgotten): Request deletion of your Personal Data, subject to certain legal obligations.
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Right to Object: Object to the processing of your data for direct marketing purposes.
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Right to Data Portability: Request transfer of your data to you or a third party.
To exercise any of these rights, please contact us at [[email protected]]. We will respond to all legitimate requests within the legally required timeframe.
8. Data Security and Retention
We have implemented appropriate security measures to prevent your Personal Data from being accidentally lost, used, or accessed in an unauthorized way. We limit access to your data to employees and partners who have a legitimate business need to know.
We will only retain your Personal Data for as long as necessary to fulfill the purposes we collected it for, including for satisfying any legal, accounting, or reporting requirements under Singapore law.
9. Cookies Policy
Our website uses cookies to distinguish you from other users. This helps us to provide you with a good experience and allows us to improve our site. Please refer to our separate, dedicated Cookies Policy for detailed information on the types of cookies we use and how you can manage your preferences.
10. Changes to the Privacy Policy
We may update this policy periodically. We encourage you to review this page occasionally for any changes. The “Last Updated” date at the top of this document will always indicate the latest revision.

